54 years old
A solid revenue dynamic was achieved, with an effective management of operating costs and expenses, in addition to the improvement in both productivity and growth in the profit margin.
We executed the disinvestment of our interests in the companies Litoempaques and Logypack with the aim of ensuring a higher level of concentration in the Biscuits and Healthy Snacks businesses.
Grupo Nutresa’s Brand and Network Management Model was implemented, generating efficiencies and improving the impact on consumers. The portfolio was streamlined, going from 30 brands in 2017 to 23 brands in 2018.
We consolidated the formalization of our first two invention patents: one related to baking efficiency with a scope for Colombia, and one related to the production of healthy snacks with a scope for the strategic region.
We built Tosh’s higher purpose: “To be the brand that fosters living in harmony with yourself and your world.” We also obtained its Carbon Neutral certification. In addition, we made progress in the process focused on expanding the healthy snacks portfolio with the launch of a value proposition adapted to the local market in Costa Rica.